As you may know, April was Sexual Assault Awareness Month. A walk across the Brooklyn Bridge happened on April 29th + Brooklyn Fashion Week was there championing the cause. The walk was a way to spread awareness of a serious problem + take a stand against Domestic Violence.

What Is Denim Day?

Good question! I wrote more on it here.

How Did People Get Involved?

There’s always next year if you didn’t get involved this year!

Why Are You Working With Brooklyn Fashion Week?

As South African ambassador for Fashion Week Brooklyn, I’m working with them to strengthen global ties between USA + South Africa, under the UN Millenium Goals for 2015. Fashion Week Brooklyn provides an awesome opportunity to South African designers to show their collection on the runway in New York. A competition is held every year for design hopefuls to be chosen by the show’s directors. The selected winner shows their fashion alongside other talented designers at what is arguably one of the biggest global fashion events of the year.

Oooo, exciting! Who Won Last Year?

I know! Read about the winners from last year here.

Our Photo Campaign For Denim Day

We did a shoot on the streets of Brooklyn to produce a photo story on this cause. We collaborated with an African designer who is now living + working in New York, for authentic African couture! In another story we produced, we shot in Manhattan with a rescue dog named Jess who was our mascot.

How Did You Engage The Crowd?

Here are some of our tweets from the Denim Day campaign period!

Wondering what is #DenimDay? READ MORE: http://t.co/Pw02GVkKY4 *Photo our South African ambassador @TamikaDoubell pic.twitter.com/5XISpCKbnD

— FashionWeek Brooklyn (@FashionWeekBK) April 29, 2015

What #Denim are you wearing!? Tweet us! *Photo our South African Ambassador @TamikaDoubell in #Manhattan #DenimDayNYC pic.twitter.com/y34uMA2eMV — FashionWeek Brooklyn (@FashionWeekBK) April 29, 2015

It’s about #Denim-with @brooklyndenim‘s Frank Pizzurro, #FWBK Rick Davy + South Africa’s @TamikaDoubell #DenimDayNYC pic.twitter.com/M9aOUP61FB — FashionWeek Brooklyn (@FashionWeekBK) April 17, 2015

African in New York @TamikaDoubell pic.twitter.com/mc92QTjlBk

— SSAH (@S_SA_H) April 17, 2015

@FashionWeekBK@denimology@TamikaDoubell#denimdaynyc#YesMeansYes, Taking the stand against sexual assault! http://t.co/b3mSjI8mD3 — Denim Day NYC (@DenimDayNYC) April 8, 2015

Let’s See The Crowd

Here are photos that streamed in from all over, including from the Urban Justice Domestic Violence Project in New York!

Want More?

Glad to join NYPD cops & fellow NYers on the steps of City Hall to take a stand against sexual violence. #NYCDenimDay pic.twitter.com/H1D4iL9qLc

— Commissioner Bratton (@CommissBratton) April 29, 2015

“What’s the #1 unreported crime in public housing? #DomesticViolence + sexual abuse.” – @TishJames #DenimDayNYC #fbf pic.twitter.com/JYo2axel3l — UJC DVP (@UrbanJusticeDVP) May 1, 2015

We are here today because there is NO EXCUSE and NEVER an invitation to rape. #DenimDayNYC @DenimDayNYC pic.twitter.com/VQjYMpsLZh

— Gale A. Brewer (@galeabrewer) April 29, 2015

Dets. Bourke & Cruz of the Detective Bureau supporting #SAAM. The DB logo in denim 4 support. #DenimDayNYC pic.twitter.com/NkqqPl415D — Chief Robert Boyce (@NYPDDetectives) April 29, 2015

Joined forces with advocates and leaders of the city today! #DenimDayNYC @cmlauriecumbo @ElizCrowleyNYC @galeabrewer pic.twitter.com/y6UHb3Gv4P

— NYCAASA (@NYCAASA) April 29, 2015

More of us from the #112pct are participating in #DenimDay today to promote #SexualAssault Awareness @DenimDayNYC pic.twitter.com/NJ4JeYCsTy — NYPD 112th Precinct (@NYPD112Pct) April 29, 2015

Thank you @AndyKingNYC @galeabrewer @ydanis @StephenLevin33 @TishJames @scottmstringer @RobertCornegyJr @DenimDayNYC pic.twitter.com/lytbOrWgCQ

— Keyla Espinal (@KeylaCAS) April 29, 2015

“No matter what I wear or where I go, #yesmeansyes and #nomeansno” – @cmlauriecumbo #DenimDayNYC pic.twitter.com/Y5fHc4eTIy — Gale A. Brewer (@galeabrewer) April 29, 2015