Social media marketing refers to the process of gaining traffic or attention through social media sites. Social media itself is a catch-all term for sites that may provide radically different social actions. For instance, Twitter is a social site designed to let people share short messages or “updates” with others. Facebook, in contrast is a…
Tag: Digital Marketing
How Do You Keep People Coming Back?
Building a brand is a funny thing. You want people to get the clearest understanding of who you are, but often you over complicate the process. My experience has taught me it’s really not that hard. Keeping things absolutely simple is key. If your business is online, it’s especially important to make your product easy to use for the user….
You Are Your Content
1. Keep your content short + sweet Choose a topic, do your research, use bullet points. Stick to one idea with any post. Don’t give people too much information too quickly. For ideas on how to make your posts interesting, link in from other places and use quotes from credible sources. 2. Keep it personal…
20 Ways To Get Serious About Blogging
1. Think long & hard about your blog categories Your categories are the main sections or “magazine columns” that you feature on your blog. Your categories can be a drop down menu on your sidebar. They should be simple and logical. Use hierarchies to organise your ideas better. Try think of a catchy angle for…
Rotary Club of Algoa Bay Social Media PR + Marketing
Skybok enjoyed creating this fresh new blog for The Rotary Club of Algoa Bay. Good causes always need good websites. Join them on Facebook here. The Rotary Family Health Days 2015 will be held in the heart of Zwide Township at Ubuntu. It was incredible to hear Bill Clinton travelled there last year. It’s the home of the…
Finding Your Voice Online
1. Speak like you do in real life, online. Communicate to your virtual audience in the same way as you would talk to the one person in the world who you feel most comfortable with. Why? Because that’s who you really are. That’s the way you talk, those are the things you say. So just…
6 Clever Tricks for Social Media Management
Even if you’re the ultimate hybrid project manager/content creator and community-engager, reality is, you’ll probably develop Social Media Manager Multi-Personality Disorder (SMMMPD)* at least once in your career. (*Totally made this up) Reblogged from Mashable here, Kelly Meyers offers up her favourite tips for Social Media Managers everywhere. I believe it’s all about structure, time management and keeping…
Behind-The-Scenes with City Lodge + Kevin Ruth Photography
Aren’t behind-the-scenes the best? 😉 I had a great time snapping away with Kevin Ruth Photography in Port Elizabeth, Nelson Mandela Bay, as he shot me for City Lodge’s Courtyard Hotel Port Elizabeth, right on the beautiful beachfront. See City Lodge’s facebook here, Twitter here and join them on Instagram @CityLodgeHotels. See more behind-the-scenes snaps…
Stay Port Elizabeth: City Lodge Courtyard Hotel
About The Courtyard Hotel in Port Elizabeth has 91 suites and studios and it’s located 8 minutes from the CBD and 10 minutes from the Airport. It offers stunning views of Algoa Bay + is a 5 minute walk from one of Port Elizabeth’s premier attraction, The Boardwalk Hotel & Casino. Where? Port Elizabeth, South…