Girls

Entrepreneurship

What To Think About Doing Free Work


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As a creative entrepreneur – artist, designer, actor, model, blogger, singer, freelance writer, editor, videographer, photographer (whatever it is you do) – there’ll be times you’re asked to work for free. Sometimes an offer of  “exposure” is legit, but it’s up to you to vet every offer. As a business owner (your business being yourself), you’re tasked with sifting through all of the various “work for free” offers and ascertaining which ones are useless and which ones will lead to actual exposure for you and your brand. Exposure is good. We like exposure. Marketing leads to discovery which leads to business.

As you grow and your name gets bigger and bigger, people will begin to associate your name with certain positive or negative adjectives. These associations are not necessarily always because of what you do. Sometimes you make a name for yourself by just being in the presence of great (or sinister) people. So you need to monitor what brands you allow yourself to be associated with.

+ Next time you run by a “work for exposure” offer, ask yourself:

  • Will being associated with, and working with, this person/business/organization boost my authority in my field of expertise?
  • Will I be in the presence of captains of industry which could grow my network and help me build business contacts?
  • Will be doing this add valuable credibility to my brand for my audience?
  • Will it offer me experience I would otherwise not get or could use more of (building on your skill set, learning new stuff about performing on stage for instance)
  • Will I have direct access to an audience that will buy my [service, art, expertise]?
  • Will I have fun doing the gig?

If the answer to all questions is yes, consider taking the offer and at the very least get all of your expenses covered. At most? Consider negotiating your way into a paid gig.

❤ Africa, My Life in Africa

Cape Town in Summer


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December is officially the start of summer in Cape Town. I’m super excited because summer here is gorgeous. Tourists are flying in from around the world and the weather is pretty much perfect everyday. That’s why it was so easy to do this clothing shoot on the beach recently. I’m looking forward to a couple awesome things coming up:

1. A full moon drive-in cinema by this legendary film community in Cape Town.

2. A Secret Santa mission i’m involved in with my office staff at the Waterfront Film Studios…. buying someone a gift under R50 ($5) very tricky!

3. A visit to Orinoco Bree Street for a taste of their traditional Venezuelan drink “Cuba Libre” – a mixed drink made of rum, cola and lime.

4. A pretty exciting film festival called the Kunjanimation Film Festival made up of screenings and workshops all over the city.

5. The Little Fighters Cancer Trust is hosting a sunset picnic on Schalk Burger’s Wine Farm, Welbedacht Estate, on 6 Dec to raise funds + support. If you’re in the Cape Town area, tickets are only R200 ($20) and you receive a picnic basket on arrival, free wine tasting and there’s a live performance. Book your place here. I’ve been involved with LFCT for 2 years now. More on that soon.

What are you up to where you are?

Cape Town

Cape Town

Cape Town

❤ My Work, Modelling

Sneaky Photo Shoot Sesh


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Hippi Chic
Photographer: Merrissa Lebetkin, behind-the-scenes

We had an impromptu little photo shoot session up in Hout Bay for BaliBali Fashion Store Cape Town….. I created their blog here and their Facebook here. Also their Pinterest here. The photos we are taking on the beach and on location in Hout Bay are all part of their new summer campaign. Marketing posters will be for the Lifestyle Centre in Kloof + digital advertising. I was thinking about 5 questions I would love to know from you (my lovely readers!)……

+ What’s one song that you can’t stop listening to?
+ What’s one thing you’re doing lately to make yourself better?
+ What’s your favourite piece of jewellery atm?
+ What have you been wanting to do but just…haven’t?

My answers:

+ I love EDM music the best. But lately it’s “Yonce/Partition” from Beyonce’s new album “Beyonce”
+ Banting diet. Read here and get involved
+ A ring I bought at Topshop
+ Go for a massage

** Ps. I wrote about the colour symbolism of ORANGE + PURPLE.

Orange Bali Outfit
Photographer: Merrissa Lebetkin, behind-the-scenes
My Life in Africa

June Greetings


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Skybok

This past couple months has been very busy. On the Skybok front, we filmed a couple awesome places to add to our database of online video profiles showcasing South Africa. Scoot on over to our blog here and read about them. This includes work not only showcasing places here in Cape Town, but also work done at the Durban Travel Indaba. Read about it and see pictures here. I’ve done some voice work at my favourite studio, West Beach Studio, which is run by music producer Frank Smuts who also happens to be one of South Africa’s top triathletes! I did an awesome interview with Grootbos Nature Reserve who recently hosted me to blog about their 5-star luxury resort. Check out the interview here and read my article on the place here. Concurrent to that, I did an interview for HotelsCheap.Org on what to expect when travelling to South Africa – read the interview here. On the PR / Social Media Management side of things, the RetroAfrika Bioscope has received some stunning news regarding their digitally remastered 1980’s South African film Joe Bullet; that it’s to be premiered at the Durban International Film Festival in July this year. Check out their press received here and their gallery of behind-the-scenes at the Waterfront Film Studios here. Up in Johannesburg, The Art Meets Fashion event took place at Constitution Hill and showcased some stunning work by local fashion designers and artists, following in the footsteps of its partner event up in New York. Read about my involvement as an ambassador for this cause here. International collaborations to strengthen ties between South Africa and the rest of the world in order to move us forward in the global arena in any and all creative spheres is something I feel passionately about. I feel we have a pool of undiscovered talent here. Modelling wise, I did a great hair shoot with Sarah Keogh who is an asset to her craft and always produces strong images. I’m looking forward to the BWA Awards (Business Women’s Association of South Africa) in which I’m a finalist in the category of “Emerging Entrepreneur” and whose ceremony is at The Crystal Towers here in Cape Town this week. On the blogging front, an exciting enterprise coming up is a campaign I’m taking part of with City Lodge Hotel Group, where they’re sponsoring me to travel to their hotels around the country and blog. Looking forward to a busy month ahead with lots of different projects! Hopefully I can provide you with some entertaining stories 😉

What have you been up to? Are you in the film industry here in SA? 

Skybok

Skybok

Johannesburg, My Life in Africa, South Africa

Nelson Mandela Square


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Tamika Doubell

Hello from Gauteng! I’m currently up in Johannesburg after a crazy four days in Durban at the Travel Indaba for Skybok. This weekend my brother and I went for an ice cream at the famous Nelson Mandela Square in the Sandton City Mall. The name ‘Sandton’ is derived from a combination of Sandown and Bryanston. In less than 30 years, Sandton has become the most significant business and financial district in South Africa. It’s home to approximately 300 000 residents and 10 000 businesses including investment banks, top businesses, financial consultants, the Johannesburg stock exchange and one of the biggest convention centres on the African continent, the Sandton Convention Centre. I loved the Nelson Mandela statue in the centre of the square.

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Ambassador, ❤ My Work, Modelling, South Africa

BK Style & My Arts For Brooklyn Fashion Week & AMF with Longstreet Fashion Store


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I had a wonderful shoot this past week with Patrick Ryan Photography in Cape Town for Brooklyn Fashion Week & My Arts International in their collaboration to strengthen ties between South Africa and New York. This partnership is under the UN Millennium 2015 Program and sees a host of fashion-related events in both cities. I’m very proud to be the South African ambassador for this movement and to be working with them on organising the “Art Meets Fashion Event” in Johannesburg this year (the first of many events the two nations have partnered to do).

Tamika Doubell gif

The event offers a platform for fashion designers and artists to showcase their work, trade and network. Taking place at Constitution Hill The Star newspaper has taken the title sponsorship of the event in Johannesburg, officially making it “The Star Art Meets Fashion Joburg”. Shooting in Simonstown at the Old Navy Base, we were very pleased for Longstreet Fashion Store to come on board (stores in Cavendish, Tygervalley, V&A Waterfront) and supply the clothing for the shoot. Other events this year include:

Arts Meets Fashion, Johannesburg (Trade, Exhibitions, Arts Development Workshops)| 24 & 25 April 2014, Johannesburg

Arts Meets Fashion, Cape Town (Trade, Exhibitions, Arts Development Workshops) | 1 & 2 May 2014, Cape-Town

SA Lifestyle Expo “Taste of AfriKa” (incorporating Mandela day celebration) | 17 & 18 July 2014, New York

Hollywood Black Film Festival – Afrika (Film workshops, Screening, Talent scouting, Nomination for HBFF awards) | August 2014, South Africa (Venue TBC)

Arts Meets Fashion, New York | September 2014, New York

Fashion Week Brooklyn | October 2014, Brooklyn

Hollywood Black Film Festival | October 2014, Los Angeles

Tamika Doubell SA Ambassador Brooklyn Fashion Week

Tamika Doubell SA Ambassador Brooklyn Fashion Week

Tamika Doubell

Tamika Doubell SA Ambassador Brooklyn Fashion Week tamika doubell art meets fashion